Understanding who your customers are and what they want is essential for growing your business ROI. For example, can you say which of your customers are the most profitable? In most businesses, a simple but undeniable axiom exists: 80% of your profits come from just 20% of your clients. See how this vital rule applies to other categories of customers as well.
Every business should give serious consideration to how the company would deal with the death, disability, or departure of one of the owners. Like a will, a buy-sell agreement (also known as a business continuity or business operating contract) spells out how to distribute assets and other business interests should an owner quit, become disabled, or die.